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The Personal Engagement Meter

Take Your Engagement Pulse at Mostengagedemployee.com

Anyone can track their own individual engagement at any time and compare it with those of others using the Personal Engagement Meter at www.mostengagedemployee.com    
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Engagement Strategies Magazine: Increase Your Power by Reducing It

Engagement Strategies Magazine Digital Edition

Try our new eMag issue, powered by EP Graphics, a fully customizable version of ESM with all graphics and ads. Like having a real magazine on your desktop! Click here to view the latest online edition

Achievers Focuses on Success Rather Than Rewards

Achievers Focuses on Success Rather Than Rewards

Founder and CEO Razor Suleman tells ESM how his firm has evolved in the engagement space by downplaying features and functions and selling solutions. 
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Unlocking Big Data for Smarter Conversation

Unlocking Big Data for Smarter Conversation

In this excerpt from his new book, Laddering: Unlocking the Potential of Consumer Behavior, PossibleNOW VP Eric Holtzclaw explains how techniques such as laddering, lensing and latticing can radically and permanently change the way you view your products, services, customers and marketing message.
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HP Taps FantasySalesTeam for Game-Based Motivation

HP Taps FantasySalesTeam for Game-Based Motivation

Based on the popular concept of fantasy sports teams, this unique incentive program has proven to be a highly effective motivator with Hewlett-Packard’s salespeople, helping them produce some eye-popping results.
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We welcome reader feedback, and have added a new Letters to the Editor column in Engagement Strategies to give you, our readers, a chance to share your views. Please feel free to contact the editorial staff by sending an e-mail to rkern@theeea.org (Letters may be edited for space and clarity.)

Engagement Strategies Magazine (ESM) is published quarterly by the Enterprise Engagement Alliance at www.EnterpriseEngagement.org.

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